In an advertisement with the catchphrase "Be Natural. Go Nature." in 1971, Mr. Kusakari said, "This is also a combination of illustrations and photographs, but it is usually supposed to be an illustration of naked figure, but reversed. I think this is a manifestation of the strong will of Ishioka, illustrator Harumi Yamaguchi, and copywriter Kazuko Koike. Parco was also Tajitaji, wasn't it? However, I really like this advertisement," said the story that reminds me of behind the scenes at that time was impressive.

The thoughts and work considerations for each of the three parties fly around, and the deep talk is exactly what DOMMUNE is. Many of the audiences gathered at the venue are engaged in design-related work, and they are increasingly drawn into the works and talks reflected in the vision.

In the first act of reflecting Ishioka's words that "landing must be passionate," he said, "From the 1960s of passion to the 1970s to the 1970s of Shirake. In such a cold era, it was very deep to release the word "enthusiast," says Ukawa.

It was a moment when I could feel the strength of words again, as well as stories that included the background of the times and events.

"Mr. Ishioka is a person who was passionate about advertising and solving problems. "I didn't do what I liked as art, and nobody was so desperate to solve the client's problems," says Kawajiri. When I was editing Ishioka's biography, he told me that I felt that strong belief again.

After that, while watching various works, it was very interesting to talk about the intersection of the three viewpoints, such as cutting into the inner surface and the production process of Mr. Ishioka, who has sent the work as a design rather than fine art, and considering that PARCO has come as Mr. Ishioka as an advertisement that captures depopularity.