FOOD / 2021.11.15

There is a lot of fun! The secret story of the birth of the event, asking Tatsuya Mishima, the creator of the Curry Strategy. (2/2)

There is a lot of fun! The secret story of the birth of the event, asking Tatsuya Mishima, the creator of the Curry Strategy.

The curry Daisakusen, the first food event in Shinsaibashi Neon Shokudogai, started with the release of declaration of a state of emergency. In addition to serving seven collaboration curry from November 5th to 18th, a curry eating stamp rally with 21 stores in Shinsaibashi PARCO will be held, and prizes will be presented on a first-come, first-served basis! This time, we invited Tatsuya Mishima, a gimmick of such an event and a curry researcher, to visit the back of the event's launch.

——It's just 15 o'clock. It's amazing to sell out at this time. But it's too luxurious collaboration, so I'm convinced.

The first day is a collaboration between [Bota] and [Masao Ishihama]. I just got it, but I'm very sorry. I thought this would be sold out. Even so, it's a nice story. There should be some people who want to come at night, so the event is Akan. However, I'm honestly relieved because it's sold properly and there are people who were happy to come.

——The collaboration of other schedules is also gorgeous. [Popular Chuyuka Shokudo Hakkai x Cafe & Spice Lismo] Or [Harmonia x Kare's place Wakatsuki].

I'm booking myself, so it's like self-portrait, so it's like that, but honestly gorgeous. As a recent trend, I tend to do spice curry events with my relatives. Then I don't have much growth or discovery. Anyway, if you collaborate here and here, I would like to combine it with it, and I would like to see it. I'm collaborating with [Ramen Kozo], but I'm going to make curry based on pork bone soup.

——Curry of pork bone soup!

If you can make such a naname collaboration, a new door will open and it will be interesting. Also, on the last day, the collaboration between [Aborted Envoy] and [BAGAWAAN CURRY] is also a must-see. Both are bents, but they bring 6 kinds of curry and put out a special plate with all 12 kinds of curry on one plate.

——Too much……By the way, what is the price?

It's an amazing dish of 3000 yen. But would you like to try a 3,000 yen curry? Moreover, it would be even more if it was a collaboration between these two stores.

——I'd like to eat a lot.

Of course, other collaborations will serve the best curry, so please look forward to it. Well, I want you to come to eat everything. Even if you come every day, I will never get tired of it. Also, even if the curry is sold out, 21 stores in PARCO serve the spice menu, so I wonder if there are any problems with spices.

Image

——Oh, that's very thankful! To be honest, it's good to come to play, but if it's sold out, you'll be at a loss.

That's right. The 21 stores that we sponsor include stamp rally, stickers for 2 stores, towels for 3 stores, and T-shirts for 5 stores.……If you win all the houses, you will receive a curry Meister certificate and an original engraved curry plate. This will be held until November 30, so you can enjoy it even after the collaboration period ends.

Image

——Goods are also very cute, and honestly I'm going to Parco for the past month too.

I would be very happy if you could do that. If you can attract customers, you may be able to do the second one.……! Well, I have curry preparation, so I'm here.……。 Thank you very much for your attention!

——It's nice to hear the story today! I'm looking forward to Mishima's collaboration curry!

 

※The interview date is 11/5 (Friday). The collaboration curry is currently closed.

Tatsuya Mishima

1966.3.17 Heido Pieces B-type FaceBook group "Koukuha Curry" was established in 2011.10 and continues to operate as president, celebrating its 10th anniversary this year.
In addition to producing "Nippon Curry Alterna." In hopes of developing the food culture of Osaka Spice Curry, developing a spice menu that goes beyond the genre called "Value Produce", hosting events, cooperating with each media, etc. I am active in various fields.