The POP UP of the new brand "KIOC'" produced by Yuki Yamashita was held at Shinsaibashi PARCO from May 24 (Wed) to 28 (Sun). “Osaka is home for me. Shinsaibashi has been playing with friends since high school, and I remember visiting Midosuji alone in the middle of the night and riding a bicycle. I am very happy that the brand I produced will be sold in such a place. Something I really want to dream. I wanted to make clothes while following my memories and old memories, so I changed my brand name to "KIOC". In the memory of the person who got this product, the desire to remain." A place where Yamashita’s teenage memories and memories intersect — KIOC’s POP UP was held at Shinsaibashi PARCO, not just a coincidence, but perhaps it was the fate that his memory led him.

"The fashionable brand shop has cute accessories such as pens, stickers, and cups. Do you call this change ball?…An unexpected line-up is good, right?” As we say, KIOC’ offers apparel items such as T-shirts, hoodies, caps, socks, sakosh and tote bags, as well as special accessories such as toothbrushes, plastic cups, stickers, key rings and combs. "Because I do this kind of work, I always carry a toothbrush. There is also a mug, so I would be happy if you could use it with a toothbrush at home. The animals that appear on stickers and key rings were painted by me. No particular name, if you dare to call it…It’s like “he” (laughs). I drew it with a glue on the spot, so honestly I don't know if it's an animal. But maybe an animal. I have a tail like an antenna.”

"I loved clothes and wanted to make an apparel brand someday, so I was really happy when I talked to you! I was very excited when the project started, because I was able to work with PARCO. Each time we had a series of meetings, the product gradually came up.…“I made a t-shirt! Next time, I'll make a sticker, so please give me a picture. "Wow, I'm doing it! ] It was very fun every time I met, and I was the most excited about myself. I hope the one who wears it will be happy.”

In the collection, Yamashita's favorite is a T-shirt with a tie-dyed pattern. "I have a t-shirt that can be completed with one piece in summer.…I thought I made a taidai T-shirt that I'm wearing right now. It's my favorite." “Dream Until It’s Your Reality” — The message on the back of the T-shirt syncs with Yamashita’s way of life, who has achieved one more dream through the KIOC brand.

On the first day of KIOC’s POP UP, a lot of fans formed a long line before the opening. Mr. Yamashita handed out the original candy to each person who purchased the item and interacted with the fans. For visitors, it must have been a sweet and beautiful memorable day. “My fans know that I love clothes, so when I announced the release of KIOC, ‘Congratulations!’ I received a lot of messages. Until a while ago, there were fewer opportunities to meet the fans directly. I could talk so close today and say, ‘This is it!’ (laughs). I met him in person, gave him candy and exchanged words, "Thank you" while looking at my eyes.…It's not a catch ball, but something comes back alive. This live feeling suits me very well and fun, so I felt again that I would like to do this in the future. I am truly grateful that you have come to see me.”

Yuki Yamashita Signed Cheki
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