FASHION / 2024.08.09

Hello New Season -2024 AW-(1/4)

Hello New Season -2024 AW-

Happy new season coming.

"Hello New Season -2024 AW-" introduces new works from the fall and winter season at the Shinsaibashi PARCO shop.

 

Burberry Classic reconstructed the foundation of clothes

 

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BURBERRY (Burberry) is a global luxury brand representing U.K., founded in 1856. “Burberry Classic” is a new collection that reconstructs the foundations of the wardrobe from a unique perspective, elevates essential styles such as jersey, tailoring, and versatile layering on a signature house coat. A coat inspired by the brand's iconic trench coat, a modern shirt made of luxury woven wool silk, and sneakers with a Burberry check are available.

 

 

 

 

 

New use of innovative materials

 

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Under the theme of "24/7 Valextra", which means 24 hours a week, Valextra (Valekstra) offers luxury leather products that are close to everyday lifestyles. The Fall/Winter 2024 collection is based on “A Touch of Beauty” after material innovation. In order to mark the new era of leather craft manship unique to the brand that combines functionality and delicateness, Hobo bag "ViVi" and "Mochi Bag" using a new soft millepunte carfskin, and "Miniage Desialing" using wool (scheduled for release in October) are available. The brand's appeal is to continue to take on new challenges while paying tribute to the tradition of its founding in 1937.

 

 

 

 

 

Build a new masterpiece

 

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The unique exquisite balance that blends different elements and atmospheres for each season is eye-catching <kolor (color)>. This fall/winter collection will develop a collection that rethinks about “Masterpiece”. The brand thinks that it is a “masterpiece” for the wearer or something else that cannot be changed. “Isn’t it a real masterpiece? Many items that are unraveled from "are familiar with personal wardrobes, such as standard designs and items that are customized with used clothes.

 

 

 

 

 

Conceptual Autumn Winter Collection

 

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<EMPORIO ARMANI (Emporio Armani)> attracts fashion lovers around the world with elegant daily wear that suits the city. Men's is set in the cold, rough winter seas connecting continents and continents. An adventurous wardrobe will be released, reminiscent of sailors, Gavin Boy Engineers, and officers who board ships coming and going to ports and shipyards. The theme of women's is "luminous light", which expresses homage to the night view where the moon and stars illuminate the darkness. Based on monotone, color schemes reminiscent of the winter sky where the sun sets, such as Move Violet Jade Green Gray, color palettes.

 

 

 

 

 

Proposal of “Combination” from a new perspective

 

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It mixes, stacks and scatters. The bag of BAO BAO ISSEY MIYAKE (Baobao Issey Miyake) forms a unit by combining triangular pieces, creating a three-dimensional shape. In addition to Thoth with a gusset, this season's fall and winter items are featured one after another, such as using metallic materials on triangular pieces and hiding fasteners on the joints. You can experience unique products born from new combinations.

 

 

 

 

 

Expressing the evolution of everyday wear

 

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With its collection in Paris for over 20 years, UNDERCOVER (undercover) has been loved around the world as a leading fashion brand in Japan. Men's is in a collection that incorporates various techniques into daily wear and formal wear centered on the drama "Twin Peaks". At first glance, it is casual, but elaborate embroidery is incorporated. Under the theme of "UNDERCOVER-style update for everyday wear", women's reinterpret the universal design that everyone knows, such as basic casual wear and tuxedo suits. We incorporate different materials using technical methods based on "crimping" to express the extraordinary life in everyday life. TM © 2024 Twin Peaks. All Rights Reserved. UNDERCOVER x NOGUCHI UNDERCOVER x BRIGITTE TANAKA